OverDrive is happy to announce that the latest refresh of the Online Marketing Kits for public libraries, schools and colleges are all live! When you access the Online Marketing Kit on the left hand side you are able to select whether you’d like to see tools for public libraries, schools or colleges. Once you make your selection you’ll be able to access web graphics, promotional materials and communication templates for your specific type of library. This process is the same as it always has been.
However, when you select the ‘Promotional Resources’ tab at the Kit you’ll discover a beautiful redesign both of the site itself as well as the available materials. These bookmarks, posters and more will provide up-to-date messaging about the downloading process and compatible devices. The materials have also been separated between U.S. and International libraries to accommodate the different compatibilities.
Check out the new Online Marketing kit today and, as always, email email@example.com if you would like any additional marketing or outreach assistance!
Adam Sockel is a marketing and outreach associate at OverDrive.
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