Earlier this month, we introduced OverDrive Read samples to digital collections throughout our library network. Using our new browser-based eReading technology, patrons can sample and browse your library’s EPUB titles—no downloads, device activation or software installation required. Since the launch of the OverDrive Read option, sampling has increased by 783 percent across the OverDrive network.
Click a book jacket to view OverDrive Read sample.
Later this year, readers at libraries and schools will be able to borrow full titles using OverDrive Read. The browser-based technology provides new, efficient ways for publishers and authors to promote titles. Because each eBook “sample” has a unique URL, libraries and readers can share titles via social media and other online channels by sending or posting links.
With millions browsing library eBook catalogs each month, OverDrive Read broadens and deepens reader engagement and title discovery. Here’s an update on OverDrive library network data for the first eight months of 2012 (Jan. 1 – Aug. 31):
- Total OverDrive library catalog visits: 34.8 million
- Library catalog page views: 1.82 billion
- Average pages viewed per visit: 13.82
- Average time spent browsing or searching per visit: 9:46
- Book cover images viewed: 5.4 billion (est.)
- eBook samples viewed since OverDrive Read introduced (early Sept.): up 783% from March
OverDrive Read is compatible with most computers and devices that use a modern web browser, including tablets, laptops and smartphones. Check out samples of “Harry Potter and the Sorcerer’s Stone,” “Game of Thrones” and “Heaven is for Real” to see how OverDrive Read mimics the experience of thumbing through a title at the library or bookstore.
Michael Lovett is Public Relations and Social Media Specialist at OverDrive.
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